What I Offer

  • Develop promotional strategies and campaign frameworks that drive visibility, engagement, and performance across channels.

    • Design integrated marketing campaigns from concept to execution

    • Build multi-channel promotional strategies and plans

    • Guide digital marketing transformation and technology selection

    • Create measurement frameworks and optimize campaign performance

    • Develop acquisition and conversion strategies

  • Craft messaging frameworks and stakeholder communications that build trust and amplify impact.

    • Develop organizational messaging architecture and voice/tone guidelines

    • Design communications plans for internal, public, donor, and board audiences

    • Guide content strategy and editorial planning

    • Create crisis communications and issues management protocols

    • Build thought leadership platforms and media relations strategies

  • Align teams and stakeholders around actionable roadmaps rooted in mission and long-term impact.

    • Facilitate leadership alignment around goals and direction

    • Translate vision into clear, integrated strategies

    • Identify growth opportunities and resource gaps

    • Navigate organizational change with clarity and momentum

  • Define authentic brand identities and stories that differentiate and resonate.

    • Clarify unique value proposition and competitive positioning

    • Refine mission, vision, and values

    • Develop cohesive brand narratives and messaging

    • Guide rebrands and brand evolution initiatives

    • Ensure inclusivity in brand development

  • Build meaningful relationships and partnerships that deepen community connection and create shared value.

    • Design inclusive engagement strategies rooted in equity and cultural relevance

    • Develop community partnerships and co-creation models

    • Strengthen relationships with core constituencies

    • Align programming and experiences with community values and needs

  • Design business models and revenue structures to increase sustainability and financial health.

    • Analyze and develop diversified revenue strategies

    • Optimize pricing architecture and sales infrastructure

    • Restructure products and services to align with market opportunity

    • Build financial models and forecasting frameworks

  • Map and enhance every touchpoint to create seamless, loyalty-building experiences.

    • Audit and improve end-to-end customer journeys

    • Define experience principles aligned with brand

    • Unify communications, hospitality, and service delivery

    • Address operational gaps affecting satisfaction

  • Lead high-impact initiatives from planning through execution.

    • Manage major projects like rebrands, capital campaigns, and program launches

    • Align cross-functional teams and external partners

    • Integrate community input and co-design

    • Track metrics and adjust strategies in real time

  • Step into executive roles during transitions or growth periods.

    • Lead marketing, communications, or external affairs functions

    • Build team capacity and operational infrastructure

    • Manage initiatives while stabilizing operations

    • Advise CEOs, boards, and leadership teams description

  • Support leadership with strategic messaging and relationship-building.

    • Develop materials and presentations for boards and donors

    • Craft executive communications that inspire action

    • Facilitate strategic retreats and working sessions

    • Manage sensitive communications with clarity

  • Strengthen structures and culture for high-performing organizations.

    • Evaluate workflows, roles, and staffing models

    • Coach teams through collaboration and change

    • Design organizational structures aligned with strategy

    • Implement systems for learning and growth

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